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Content Writer Template

When it comes to writing content you need to explain to your writers what you want from them. During these years I've developed a template that helped me convey my message to my writers in the best way.

You can download the template here.

Let's go over the sections in this template.
1. Intro section
The general information about the promotion. Who you are targeting, when do you need it and so on

2. Promotion flow
In this section I like to show my writers the big picture. It's important in my opinion to show them what is going on in all aspects of the promotion. When are things going out, why, where and more. The more specific you are the better content you will receive from them.

3. Promotion explanation
This is where you specify the what. What is going on in the promotion. How does it work, the structure of it. Who can claim it and what happens when he claims it. 

4. Terms and conditions
Specify the terms and condition for the promotion. It's important to say when the promotion begins and ends. How many times can be claimed by a customer and more.

5. What you need (popups, emails, etc...)
Also because we pay for each word you need to specify how many words you want for each material type you need.

The most important thing in a company is to communicate and be organize. I hope my template will help you reach that goal.

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